about_us
About GK Dynamics
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We always think about how humans interact with machines and systems

that lead to the expansion of their abilities both physically and emotionally.

Our goal is to increase the pleasure in people’s lives.

This also opens up possibilities to develop social dynamism and foster culture in society.

Jin-Ki-Kon-Gen is a design philosophy that represents the way we seek our design ideal.

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Corporate philosophy

Awakening to the pleasure brought by physical activities.

Feeling wonder at a new world beyond the realm of physical capabilities.

To make function more appealing, make your feelings more extensive, and turn your emotions into tangible forms.

We take it as our design’s mission to make people’s lives full of excitement.

As a company specializing in design for personal mobility, GK Dynamics proposes various ideas to enhance people’s lives and increase the richness in culture and society. Human factors play a central role when we design a product; the human mind and body are the source to generate emotions and joy, as such a product should equally accommodate touch and emotion. We also make the most of the positive aspects of human desire as they lead to boosting people’s vitality through the stimulation of the five senses. Our design aims to elevate human desire to the realm of culture and turn it into tangible objects so they can take root in people’s minds. By exploring what humans can do in terms of mobility, we envision a vibrant society where humans and nature live in symbiosis.

president

President

Yoshiharu Sugawara

PROFILE

Sugawara graduated from Rikkyo University’s Department of Business in 1991. He also completed the car design course at Urban Design College in Tokyo the same year, where he learned the basics of product design. After working as a personal mobility designer at GK Dynamics Inc., he was assigned to serve as a design director at GK Design International Inc. in the United States. Taking advantage of years of experience in design management in the U.S. and human networks he developed there, he is exploring the possibility of new mobility design.

Jury member for Japanese GOOD DESIGN AWARD since 2017

Jury member for India Design Mark in 2018

Jury member for German iF Design Award in 2019

vice_president

Vice President

Masahiko Matsuura

PROFILE

After graduating from Tokyo Zokei University ((Industrial Design Course, Department of Design), Matsuura joined GK Institute of Industrial Design in 1982. He served as a design director at Global Design bv. (currently GK Design Europe bv.) in the Netherlands as well as at GK Design International Inc. in the United States. His experience during the overseas assignment has led him to engage in various activities on the global stage. His consistent efforts to pursue the possibility of computer-aided creative activities since the beginning of digital technology prompt him to introduce digital technology in the design process.

Committee member of the design division at the Society of Automotive Engineers of Japan, Inc. since 2018

director

Vice President

Takehiko Yogo

PROFILE

After graduating Tama Art University in Tokyo (Department of Graphic Design, Faculty of Art and Design), Yogo joined GK Dynamics Inc. in 1990. For four years since June 2006, he served as a design director at Yamaha Motor Asian Center in Bangkok, where he was responsible for projects mostly on coloring and graphic design for personal mobility. He is focused on solving problems in tandem with local residents based on research activities.

Jury member for the Turkey Industrial Design Awards in 2016

Special lecturer at Shizuoka University of Art and Culture since 2016

Strength

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Strike a balance between function and humanity

We always seek to strike a balance between a product’s function and humanity.

We always think products need to operate smoothly with humans.

For that purpose, products need to beautifully blend with people’s bodies and lives as well as performing their functions to the fullest.

This harmonious beauty stimulates people’s lives and provides them with delight and excitement.

We always come up with new ideas from essential points of view

It’s important to find the right question to get the right answer.

When rebuilding a problem structure from the ground up we seek a solution without blindly accepting what exists, which enables us to come up with original ideas.

Our approach to thinking serves as a starting point for creating robust design.

Our creation turns your emotions into tangible forms

A product’s form works as if it had the enthusiasm to make its functions appealing and inspire its users’ feelings.

It stirs people’s emotions with its specific features, such as delicately manufactured appearances and a digitally created new structure.

Our design blends the skilled handicraft and digital technology to create forms that arouse excitement.

We develop ideas that actually work in society

We create the tangible from the intangible.

Only talking about ideas often ends up in fantasies. Ideas start to have meanings when they materialize in society.

Our design is a creative and intellectual activity that uses forms and colors to make our dreams and wills take shape in real society.

Company overview

Company Name GK Dynamics Inc.
Location Mejiro NT Building, 2-1-1 Mejiro, Toshima-Ku, Tokyo 171-0031, Japan

Phone: 81-3-3989-9961

Fax: 81-3-3981-5318
Date of Establishment Oct. 1981
Capital Stock 10 million yen
Memberships Japan Industrial Design Association

Japan Institute of Design Promotion

Society of Automotive Engineers of Japan, Inc.

Japan Society of Sports Industry

Material Design research association

The Tokyo Chamber of Commerce and Industry
Board members PresidentYoshiharu Sugawara

Vice PresidentMasahiko Matsuura

Vice PresidentTakehiko Yogo

Operating OfficerShogo Aoki

Operating OfficerTakeshi Iimura

Operating OfficerHiroshi Ohta

Operating OfficerYoshiro Shimizu

Job description

Design Service

Product design, Graphic design, Package design, and Coloring Design

Planning, Research and Consulting Service

Branding planning, Consumer product planning, Market research and planning for local businesses and project development, and Research and proposal for comprehensive design planning

Lecture and Seminar

Design lecture, Design education for students, Design training course for the youth, and Internships for students at home and from abroad