Tokyo Hearing Care Center is a store specialized in hearing aids that can be adjusted according to customer needs and lifestyles. GK has been working on the VI (Visual Identity) Plan since 2009 and deployed broader design project taking the opportunity of opening a store in Tokyu Plaza Shibuya in December. In addition to printed materials, signages, and the website, GK also committed to the total design of store, interior, display, and digital signage such that the store is open enough to allow a larger customer base to access hearing aids more casually.　
The project received Good Design Award 2020.