Preview PDF 24 MB No.40 / 2021.11 “Forms” Representing the Heart of Things — “Dignified Character of Dougu” as Product Identity Kazuo Tanaka Feature The true value of Product Identity Pouring our Mind into Products — PI Creation for Power Yiile Shigenori Asakura Giving Form to Corporate Message — Efforts by Citizen Machinery Co., Ltd. Shikoh Morita Raison d’Etre of Christal Mover — Business Strategy of Mitsubishi Heavy Industries Ryuji Karasawa Project Report Potentiality of Off-the-Ground Structures — Innovation for Sustainability Eiki Asada New Style of Community Bank: Kyoto Shinkin Bank “QUESTION” Koji Kadowaki, Takafumi Isobe Topics No.40 Topics Project News No.40 Project News Column Dougu-Culture Crossroad Isao Tezuka Prev Page Next Page GK Report Index