A terminology “lifestyle innovation” had be­come fairly popular from the end of 50’s to 60’s. The words portrayed the change of people’s lifestyle through propagation of in­dustrial products represented by electrical ap­pliances.
People wanted to have more satisfaction according to expanding consumption. People wanted to have their exclusive stuff for leisure and outing. Also in 60’s together with industrialization apparent urbanization had emerged, and people’s work place had been changing, too. While lifestyle innovation had taken place in every aspect of societies, responding to it, quality of products was improved and design development had been invigorated.
（Source：GK Design 50years 1952-2002）