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“Formio” kids furniture

SANYEI CORPORATION

Parents’ desire to give their children “a genuine product of long-lasting use.” An idea of furniture should go along with child’s growth. A Danish furniture maker was interested in producing products for children in Japan. With many kinds of thoughts,
“Formio” started within niche market has grown with wide recognition as a new category of products for children.
A key word of design development was “encountering and empathy with people sharing same intention.” (ID)
 
GK Industrial Design website

Tag

Designing for Essential Values