Project Title

:

Public Sign Design and Visual Identity for NTT CRED Motomachi building.

Project Contents

:

Naming, Visual Identity, and Sign Design

Client

:

NTT Chugoku Real Estate

Period for the Project

:

1990-1994

The public space for shopping complex is located in center of Hiroshima city. We put the theme of shopping complex "wing" to design the environment for unifying sign and color of city scene. Turning a Large-Screen Display in center of the shopping complex makes prosperity with other buildings.

The 28th Japan Sign Design Award, Encouragement Award, 1995